Niche Research Service

 

This is a limited service that I offer where I will do very detailed research into a niche that your business is either already operating in, or considering going into production for items related to that niche.

The research will cover the following list of things.

 

  • Overall keyword research for the core niche. This would look at a list of aspects that all relate to every different way that those products in the chosen niche are getting “eyeballs” and all the different platforms, and methods they are selling on.
  • Detailed keyword research for each sub-section in that niche. As for the core niche, for each big subcategory within this product niche, we will look at overall keywords, and buyer keywords and try to see which platforms are driving the product searches and views. This will differ slightly for each niche and keyword research. (Wooden earrings will get a different research system to bed headboards)
  • A look at the viability of those niche products for your local area market. If your local city or town is not looking for your product, it will become clear in my research, and we will advise accordingly.
  • A look into the viability of doing the products as a wholesale set of products. This would depend upon what you had told me to research for you when we discussed this service, but generally, we will do some research into how many big stores are doing what you do, and if the pricing makes this a decent wholesale option.
  • There are more items that will be covered in the research but will depend on the niche product and more. This could be detailed social media research, or perhaps email marketing and other things. When doing the research items that we know from experience that relate to that specific niche will become part of the research.

You will receive a detailed report of the results of the niche, including summary videos and PDFs. You will receive all the keywords sorted into relevant folders and more for all the items we looked into.

In some cases, we will record “live” research videos as we discover the trends and more, so you could watch those to see how and why we went that route in the research of that item.

I have a smaller package for a single item researched, but this one will cover an entire niche (within reason)

Some examples…

 

Bedroom furniture, Dining rooms, Kitchens, small gift items (like wooden laser-cut jewellery), patio furniture, outdoor furniture and a lot more.

To try to show you how we would break down a niche’s research let me show you this…

 

  • Overall niche research Outdoor furniture.
  • Sub niche one – Swing benches
  • Sub niche two – Hammock stands
  • Sub niche three – Patio frames (gazebos?)
  • Sub niche four – Raised Garden Beds.
  • Sub niche five – Planter boxes.
  • This list could go on, patios, lapas, fire pit chairs etc sets, and arbours.

In fact, some of the items could be a full research subject on their own – like decks.

As you can probably see this can become complicated and we will need to discuss the specific details of what we will do in this research package so that you get the answers that you are looking for.

Please start by doing a simple contact enquiry from the contact form below so we can start discussing all the options before we get started.